Think back to a formative memory. Do you envision a full event from start to finish, or a few meaningful moments? Chances are, there are particular moments that stick with you over time, as explained in the newly-released book The Power of Moments, by Stanford Business School professor Chip Heath and his brother, Dan Heath, senior fellow at Duke University’s CASE Center. Last month, a couple of us had the opportunity to hear Dan deliver a stirring keynote at the annual Communications Network Conference in Miami—where among other things, he discussed what makes a moment memorable. Continue reading →